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Mood notes
2 June 2026
When customer culture stops at the doors of support functions 
Painting leaves green does not make a beautiful plant. Yet that is the illusion many organizations indulge in, confusing "customer…
Mood notes
12 May 2026
You have the power to awaken customer orientation
Dear customers, dear everyone...Because yes, we are all customers! Customer orientation: an experience beyond expectations As a customer, we appreciate…
News
12 May 2026
Poor management of customer dissatisfaction: causes and consequences
An untapped profit center Complaints management is often perceived as a cost center, when in reality it is an untapped…
News
5 May 2026
“Culture fails because leadership does not change direction”
 Customer culture cannot be decreed And it cannot be displayed on posters or in value charts either... Yet how many companies…
News
29 April 2026
COS System: the only consultancy 100% dedicated to customer culture
A conversation with the three leaders: Guillaume Antonietti, Gil Arban and Aymeric de Boishéraud We decided to interview the leaders…
News
29 April 2026
Artificial Intelligence: a Support for Customer Experience?
What is the link between artificial intelligence and customer experience? "Business culture" in companies Companies have long favored a business…
News
27 April 2026
Teaser – Gala Agora of Customer Experience Directors
Guillaume Antonietti, Founder of COS System, invites you to an exclusive session alongside a surprise guest: a prominent figure who…
Vidéos
8 April 2026
Did you know that only 10% of French companies have mastered customer culture?
Is the key to your company's success rooted in its customer culture? In this exclusive interview, Guillaume Antonietti, CEO and…
Case studies
31 March 2026
How BlueLink strengthens its customer orientation through a participatory approach and an immersive event